Michael Mejer is an established, trusted digital marketing expert in the non-fiction business book space. The culmination of years of experience in publicity, marketing, and sales in this niche has empowered him to help dozens of authors take their social media platforms to the next level to help promote and grow their books, brands, and businesses.Read More
What I hadn’t realized until recently was that the skill sets for writing and editing, so intertwined and yet so vastly different, can inform each other. Indeed, I’ve learned much about being a writer and writing from being an editor and editing, and vice versa.Read More
Here at the Trident Media Group literary agency, the advances and royalties received from foreign publications makes up about a third of our overall income. So you can imagine that for an author, foreign rights, or books in translation, might also make up about the same overall income on any given book title of theirs. Well, that's certainly nothing to scoff at! That's just one of the reasons why we make every effort we can on behalf of the authors at Trident Media Group to retain foreign rights, such that foreign rights can be properly exploited to an author's benefit. In this article I explore the benefits of working with a literary agency in the foreign publishing markets, as well as the downside of allowing American publishers to handle foreign rights for authors.Read More
Jonathan Ashley is an author, playwright, concept artist, and filmmaker from Arizona. At fifteen, he illustrated his first book, Mathematickle, written by his grandfather. He studied filmmaking and animation at New York University. His illustrations and designs have been featured in films, commercials, comic books, and puppet shows. He lives with his wife and daughter in the shadow of the Manhattan Bridge, on the Brooklyn side. He is also the author of Lily & Kosmo in Outer Outer Space in which to join Kosmo's "Spacetronauts," an all-boy crew of child space cadets, aboard their floating tree house in the stars, a girl from Brooklyn must prove that she can hold her own among the galaxy's unruliest rascals…along the way, she and another will evade the clutches of merciless minions, find themselves marooned in The Murky Way nebula, and ultimately face the vilest villain of all, "His Meanness" The Mean-Man of Morgo.
Robert Gottlieb is the Chairman of Trident Media Group, book publishing’s number one ranked literary agency for North American sales for well over a decade in consecutive years. In 2000, he founded Trident Media Group with the goal of bringing an innovative approach to book publishing. That approach includes a uniquely organized company that not only delivers the highest level author management in the industry but also provides unique marketing dynamics for an author’s career in a very competitive marketplace. Robert Gottlieb’s leading position in the literary agency business gives him access to all the decision makers in publishing at all levels including media firms around the world. He has worked with many New York Times bestselling authors and is skilled at launching authors’ careers. Robert Gottlieb focuses on maximizing and establishing his authors’ brands on a worldwide basis. When negotiating deals he seeks to retain as many rights as possible, including foreign rights, film/TV rights, and audio rights, to ensure the author’s benefits extend beyond their domestic publishing arrangements. Trident’s robust Foreign Rights departmentthen sells these titles at the London Book Fair and Frankfurt Book Fair and continues a year-round effort of constant contact with foreign publishers to ensure substantial foreign deals. Robert Gottlieb also places a high focus on marketing and works with Trident’s dedicated marketing team to ensure his authors reach the widest audience possible. He is devoted to his authors’ careers and can guarantee he will advocate for them at every stage of the publishing process.Read More
Dante Fabiero is a Los Angeles native who has made a career working on some of TV's most popular animated shows, such as The Simpsons, Family Guy, King of The Hill, American Dad, Disenchantment and Cosmos, seen on Netflix, TBS, and Fox. Fabiero launched Slothilda in 2014 and has garnered close to half a billion views on the website Giphy. You can see Slothilda come to life and subscribe to receive future comics for free at slothilda.com.Read More
The Authors Guild released a chilling report on January 5th showing a drastic decline in author earnings over the last decade. The New York Times article on the report largely blames this decline on Amazon’s dominance of the book marketplace. There’s no getting around the reality of this. Amazon’s share of the market grows each year, and their ability to insist on better terms and increased coop and other fees increases proportionally. Publishers are getting squeezed, and are, in turn, lowering the advances they pay for all but superstar projects.Read More
They say not to judge a book by its cover, but people often do, and that's one of the reasons why first impressions will likely leave a lasting impression. Why else would stores such as Macy's make elaborate storefront arrangements? It's often to draw customers into the store.Read More